Dear Readers,
Last week we all made our annual pilgrimage to Barcelona to discover what was new in the world of mobile. It was not time wasted. New devices, new technology but - more importantly for us - new applications featuring NFC technology and applications.
There was a very strong focus on NFC smart tags and mobile payments - far more than previous years. I saw very interesting demos from the likes of SK Telecom, NXP and handset makers that had developed new uses for NFC devices beyond those of contactless payments. Forrester just published a report recommending interactive marketers to Trial NFC To Connect The Real World With Mobile. While I now believe that NFC/mobile payments won't become mass market in 2012, it is evident that now is the time for companies to start thinking how to integrate it into their mobile road maps.
The mobile payment battle is also heating up with new strategic agreements between card networks and operators (Vodafone/Visa, Telefonica/MasterCard), Facebook, and carriers — not to mention eBay/PayPal's stronger presence at the show this year. Even RIM wanted to show use how they were using NFC - in fact, they wanted visits to really 'like' them using the technology.
I think I have to tip my hat at NXP though, they really tried to show us what life would be like using the technology in their NXP NFC Cafe. Well done to NXP NFC team. And a big thank you goes out to Nokia for taking us 'behind the scenes', so to speak and find out much more about their NFC Michelin Guide app. We're really looking forward to that.
Many thanks to all who took the time to speak with me – I know it's a very intense week and so I really appreciate you taking the time. So, after last weeks travel and talk, it's back to normal, again. That is, unless you're doing CeBit this week…
Until next week.
Susan Hicks
Contactless Intelligence
Payments & m-Commerce
Visa, Samsung To Offer Contactless Payments During 2012 Olympics bit.ly/zTBk1x
Vodafone to roll out mobile payments with Visa throughout Europe bit.ly/xm9f32
Ka-Ching! How to Make 'Mobile Wallet' A Winner bit.ly/wDTYzb
Merchants Accepting Square’s Card Case Doubles In Four Months To 40,000 tcrn.ch/z8rggl
Visa announces ‘one stop’ card provisioning service for NFC mobile phones bit.ly/zW5ZA3
Partnership announced to bring multichannel mobile commerce to merchants wp.me/p1Jrjn-mg
Isis announces first banking partners: Chase, Capital One and Barclaycard US sign up bit.ly/yTJiTM
Several New Developments Advance Mobile Wallets bit.ly/ABEWtC
MasterCard certifies iPhone NFC solution bit.ly/yCihrG
Intel, Visa Partner on NFC Payments bit.ly/zKB6RQ
The Logic Group and ViVOtech Announce Strategic Partnership bit.ly/z0z0u0
PayPal pooh-poohs Google's credit card replacement bit.ly/y3mucV
Contactless payment – will it be a success? bit.ly/xkTAgv
NFC payment plans face detractors as tech comes to U.S. bit.ly/Aw5f9h
Tap and Pay With a Smartphone Closer to Reality bit.ly/AcwOdP
NFC Smartphone Payments Face Potential Hurdles, Claims PayPal bit.ly/AjCPRp
How contactless smart cards are helping councils and their residents bit.ly/x9IKKf
Girl Scout Troops in 23 States Can Now Accept Mobile Payments for Cookies mwne.ws/yABq3H
Google Wallet faces new competitors on-msn.com/z0nmZz
M-Tel to launch m-payments trial with First Investment Bank bit.ly/Ai5fWa
The Daily Mail wades into the contactless payment debate... It's just NOT working! bit.ly/yDnVOZ
NFC & Mobile
Nokia Shows Off 41-Megapixel Symbian Smartphone via NFC bit.ly/AnityM
Tagattitude’s NFC2.0 technology beta tests to launch at the Mobile World Congress bit.ly/AvFyI6
Gemalto Launches UpTeq NFC: the EMV-ready Advanced SIM Vault bit.ly/AtgBAS
Catch Makes It Easier to Capture and Share Ideas using NFC bit.ly/AD1X5R
How will NFC change the mobile wallet? bit.ly/xK0ikt
RIM demos NFC check-ins at MWC bit.ly/wW0nMD
NXP unveils next-generation PN547 NFC controller bit.ly/wyAohg
TazTag confirms its intention to supply the market with a complete range of NFC products bit.ly/A5UP04
Shazam shares music with NFC bit.ly/ygO7d4
Orange to launch first Intel NFC phone bit.ly/wmCVgH
Panasonic unveils second NFC phone bit.ly/xTJYqz
Telecom Italia to test NFC in Milan bit.ly/xix0hD
NFC controller to enable contactless apps, mobile services bit.ly/zgSrmq
NFC Leader NXP Propels Technology Into 4G Age bit.ly/wM1Isn
Gemalto and Sony Establish Global Agreement for FeliCa /NFC bit.ly/Avu6eb
Morpho adds NFC-on-a-SIM bit.ly/w2d4qS
Opera for Android gets NFC bit.ly/yy73Gu
RIM shows Porsche 911 with NFC at Mobile World Congress bit.ly/ysIlLv
LG unveils two more NFC phones bit.ly/xsjaqr
NXP builds smart washing machine with NFC and fabric detection bit.ly/w8oYNp
MWC12: NFC - but not as we expected it bit.ly/AzN2Gs
The Global Push for Felica NFC bit.ly/yPl9VH
Transportation, Ticketing & Loyalty
First Data Connects Credit Cards to Offers and Loyalty Programs bit.ly/yXdFAA
Germany’s B+S Card Service adopts VeriFone UAP bit.ly/w2X1mp
Chile explores m-transit bit.ly/z0XRM5
ASK to supply 1.3 million Mifare Plus cards for new Panama buses bit.ly/yJxOWO
MWC 2012: ZTE launches Touch and Share for swapping content bit.ly/wtDO8X
Bus stops to go interactive in Reading (UK) bit.ly/y0VTFe
Other News & Opinion Articles
MobileWorld Congress - 10 Giga Trends bit.ly/y30e4E
Gemalto to Introduce Smart Chip for Mobile Payment in Barcelona buswk.co/zG57QR
Hackers try to outsmart your smartphone bit.ly/xwvpV9
Sony Mobile Communications introduces Xperia P and Xperia U - smartphones for connected entertainment experiences reut.rs/z5QI8F
Nokia Siemens CEO talks up life after restructuring - The future of this industry is mobility bit.ly/AhuXKG
Chase Selects Gemalto for Trusted Service Management bit.ly/Ax6hh9
2ergo Group launches smartphone service for retailers bit.ly/ApBeIn
NXP reveals SWP-SIM secure element platform bit.ly/ygLMoo
Astral Out-of-Home adopts NFC technology for its street furniture in Toronto and Montréal bit.ly/youYxj
ST Microelectronics’ 2nd generation NFC controllers creates platform for extra services and revenue growth bit.ly/AnsIlG
U.S.-based Payment Processor Announces Release of Next
Generation Payment Processing Equipment bit.ly/zSufrr
Oberthur announces bid to acquire MoreMagic bit.ly/zEAVjz
Proximity Mobile Payment Transactions to Approach 9.9 Billion in 2016 bit.ly/yjlZf0
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